Amazon.com, Inc.

ASSET SNAPSHOT

AGE: 14H
EQUITY · NasdaqGSAMZN
AGE: 14HLAST PRICE$254.06-2.25%
CURRENT STANCEWAIT FOR CONFIRMATION

THESIS UPDATE

AGE: 2H
THESIS CHANGE—

CHANGE SCORE 18 WATCH

THESIS IMPACT—

SETUP SCORE 71 VERY STRONG

MAIN RISKThe October earnings report can reverse the recovery.

DECISION STANCE

AGE: 2H
The rebound needs stronger price confirmation
  • VIEW CONFIDENCE64 SOLID
  • INDICATOR COVERAGE90% COMPLETE
  • HORIZON4 WEEKS
  • AS OFOct 9, 2026

TRADING THESIS

AGE: 2H
The five-session rebound is stronger than the preceding month. Reported profits and revenue provide business support, but price needs to regain the recent high to establish a sustained extension rather than a brief recovery.
  • THESIS STATEUNCHANGED

SETUP READINESS

AGE: 2H
WAITING
  • MAIN OBSTACLEThe rebound has not established a new high.
  • CONFIRMATIONA daily close above the recent high followed by retention of the recovered range.
  • EXTENSION0.4 ATR

THESIS INVALIDATION

AGE: 2H
A daily close below 244.30 invalidates the current stabilization or advance.

CATALYST MAP

AGE: 10H
The next earnings report is scheduled for 10/29/2026.
  • NEXT EARNINGSOct 29, 2026

NARRATIVE EVIDENCE

AGE: 2H
  • NEWS CONTEXT—
  • FILING CONTEXT—
  • CALL CONTEXT—

MEDIUM-TERM TREND

AGE: 31MIN
53 NEUTRAL
  • 20D MOVE+3.0%
  • 63D MOVE+5.2%
  • VS 20D AVERAGE+1.0%
  • VS 50D AVERAGE-1.5%
  • VS 200D AVERAGE+5.0%

VOLUME QUALITY

AGE: 31MIN
63 STRONG
  • 20D VOLUME RATIO1.01×
  • 20D OBV SLOPE0.13

MARKET DEPENDENCE

AGE: 31MIN
1.64× BETA
  • 63D CORRELATION0.44
  • 20D RELATIVE STRENGTH+0.8%
  • 63D RELATIVE STRENGTH+1.6%

DOWNSIDE PROFILE

AGE: 31MIN
24 LOW
  • 1D VAR / 95%−2.9%
  • 1D EXPECTED SHORTFALL−4.0%
  • 63D LOSS DAYS60%
  • 63D MAX DRAWDOWN-13.4%
  • 252D MAX DRAWDOWN-21.7%

RETURN EFFICIENCY

AGE: 31MIN
0.55×
  • 63D MOVE+5.2%
  • 63D DOWNSIDE VOL18.9%
  • 63D REALIZED VOL39.6%

RISK / REWARD

AGE: 31MIN
0.62×
  • UPSIDE TO RESISTANCE2.4%
  • DOWNSIDE TO SUPPORT3.8%
  • SUPPORT$244.30
  • RESISTANCE$260.14
  • ATR / PRICE2.17%

FUNDAMENTAL QUALITY

AGE: 9H
60 STRONG
  • GROSS MARGIN—
  • OPERATING MARGIN12.1%
  • NET MARGIN17.4%
  • FCF MARGIN—
  • EARNINGS QUALITY1.19×
  • RETURN ON EQUITY—

FUNDAMENTAL MOMENTUM

AGE: 9H
92 VERY STRONG
  • REVENUE GROWTH+19.6%
  • NET INCOME GROWTH+244.9%

ESTIMATE DIRECTION

AGE: 31MIN
-0.1%
  • EPS REVISION / 7D+0.3%
  • REVISION BREADTH60%

VALUATION PRESSURE

AGE: 14H
29 LOW
  • FORWARD P/E24.3×
  • TRAILING P/E20.4×
  • PEG1.54×
  • EV / EBITDA17.0×
  • PRICE / BOOK5.0×

EXPECTATIONS VS REALITY

AGE: 2H
CONSENSUSSeptember-quarter EPS is estimated at $1.95; earnings are scheduled for October 29.

EXPECTATIONS 87 VERY STRONG

PRICED-IN BAR—
REPORTED REALITYJune-quarter EPS was $5.75, with revenue growth and sharply higher net income.

SURPRISE GAP

AGE: 9H
+12.5%

June EPS was above its matching $1.83 estimate; that beat does not establish the next quarter outcome.

  • LATEST EPS SURPRISE+214.9%
  • BEAT RATE75%

EVIDENCE BALANCE

AGE: 2H
The October earnings report can reverse the recovery. A daily close above the recent high followed by retention of the recovered range.
  • JUDGMENT STATECONFLICTED
  • SUPPORTOver 20 completed sessions, AMZN returned +2.98%; The rebound has not established a new high.
  • OPPOSITION—
  • CONFLICTJune-quarter EPS was $5.75, with revenue growth and sharply higher net income. June EPS was above its matching $1.83 estimate; that beat does not establish the next quarter outcome.

SCENARIO PATHS

AGE: 2H
BULL CASE29% WEIGHT

The recovery clears resistance and becomes an advance.

TRIGGER · A daily close above 260.14, the recent upper price boundary.

INVALIDATION · Price returns below 244.30, the recent lower price boundary.

RANGE · +6.4% TO +13.3%
BASE CASE54% WEIGHT

Price consolidates ahead of the October report.

TRIGGER · Daily closes remain between 244.30 and 260.14.

INVALIDATION · A retained daily close outside 244.30 to 260.14.

RANGE · -5.5% TO +6.4%
BEAR CASE17% WEIGHT

The rebound fails and recent support breaks.

TRIGGER · A daily close below 244.30, the recent lower price boundary.

INVALIDATION · Price recovers above 260.14, the recent upper price boundary.

RANGE · -10.2% TO -5.5%

VIEW HISTORY

AGE: 2H
AS OFSTANCETHESIS STATESIGNAL SUMMARYCONFIDENCE
AS OFOct 9, 2026STANCEWAIT FOR CONFIRMATIONTHESIS STATEUNCHANGEDSIGNAL SUMMARYThe rebound needs stronger price confirmationCONFIDENCE64 SOLID

FORECAST TRACK RECORD

AGE: —
—
  • CLOSED FORECASTS—
  • AVERAGE REALIZED RETURN—

EVENT RISK WINDOW

AGE: 25D
DATEEVENTRISK CHANNELRISK SUMMARY
DATEOct 14, 2026EVENTConsumer inflationRISK CHANNELINFLATIONRISK SUMMARYInflation release can reset rate expectations
DATEOct 15, 2026EVENTProducer inflationRISK CHANNELINFLATIONRISK SUMMARYProducer prices can shift inflation expectations
DATEOct 28, 2026EVENTInterest-rate decisionRISK CHANNELRATESRISK SUMMARYRate decision can reset market conditions
DATEOct 29, 2026EVENTIncome and PCE inflationRISK CHANNELINFLATIONRISK SUMMARYInflation and spending can reprice rates
DATENov 3, 2026EVENTLabor turnoverRISK CHANNELLABORRISK SUMMARYLabor turnover can shift rate expectations